Services
SEO & Digital Marketing Services for Small Businesses
From a one-time SEO audit to ongoing optimisation, every service is designed to help your business rank higher on Google, attract the right visitors and turn them into enquiries.
Jump to: SEO Audit · Keyword Research · On-Page SEO · Technical SEO · Local SEO · SEO Content · Social Media
Service 01
SEO Audit
An SEO audit is the best starting point for any website. I review your site the way Google does and give you a clear, prioritised list of what to fix first for the biggest impact.
You will understand exactly why your pages are or aren’t ranking, and what it will take to improve them.
What’s included
- Indexing and crawl check in Google Search Console
- Page speed and Core Web Vitals review
- Mobile-friendliness and usability
- Titles, meta descriptions and headings review
- Broken links, redirects and duplicate content
- Prioritised action plan with quick wins
Ideal for: new websites, sites that have lost traffic, or anyone unsure where to start.
Service 02
Keyword Research & SEO Strategy
Ranking for the wrong keywords brings the wrong visitors. I find the searches your ideal customers actually use and build a plan that targets them, page by page.
Each keyword is chosen for search intent, so the people who land on your site are ready to enquire or buy.
What’s included
- Keyword list with search volume, difficulty and intent
- Competitor keyword gap analysis
- Keyword-to-page mapping for your website
- Content ideas for blog posts and new pages
- Local and long-tail keyword opportunities
Ideal for: businesses launching a new website, service or blog.
Service 03
On-Page SEO Optimisation
On-page SEO makes every page clear to both visitors and search engines. I optimise the elements Google reads first, without losing your brand voice.
Better titles and descriptions also improve your click-through rate, so more searchers choose your result over a competitor’s.
What’s included
- SEO titles and meta descriptions that earn clicks
- Heading structure (H1 to H3) and keyword placement
- Content improvements for depth and readability
- Image optimisation and descriptive alt text
- Internal links between related pages
- Clean, readable URLs
Ideal for: existing websites with content that isn’t ranking yet.
Service 04
Technical SEO
Technical SEO is the foundation everything else stands on. If Google can’t crawl, render and index your website properly, even great content won’t rank.
I find and fix the hidden issues that slow your site down or stop pages from appearing in search results.
What’s included
- XML sitemap and robots.txt set-up
- Google Search Console and Google Analytics 4 set-up
- Schema markup (structured data) for rich results
- Site speed improvements and image compression
- HTTPS, redirects and canonical tags
- Fixing crawl errors and indexing issues
Ideal for: WordPress websites, growing sites and sites after a redesign or migration.
Service 05
Local SEO & Google Business Profile
When people search for a service “near me”, the businesses in Google’s map results get most of the calls. Local SEO helps you earn that spot.
I optimise your Google Business Profile and local signals so customers in your area find you first.
What’s included
- Google Business Profile set-up and optimisation
- Local keywords for service and location pages
- Consistent business name, address and phone (NAP) listings
- Review generation and response strategy
- Regular Google Business Profile posts and photos
Ideal for: shops, clinics, restaurants, salons, coaching centres and other local service businesses.
Service 06
SEO Content Writing & Blog Optimisation
Helpful, well-structured content is how websites earn rankings and trust. I plan and write content around the real questions your customers search for.
Every article follows Google’s guidance on helpful, people-first content, with a clear structure, internal links and a strong call to action.
What’s included
- Blog topic research and content calendar
- SEO-friendly blog posts and service page copy
- Refreshing and re-optimising existing articles
- FAQ sections that answer customer questions
Ideal for: businesses that want steady, long-term organic traffic.
Service 07
Social Media Marketing
Social media keeps your brand visible between searches. I create consistent, on-brand content that builds trust and sends people back to your website.
Posts are planned around your SEO topics, so your content works harder across every channel.
What’s included
- LinkedIn and Facebook content planning
- Post copywriting with relevant hashtags
- Branded Canva graphics and carousels
- LinkedIn profile and Facebook page optimisation
Ideal for: professionals, personal brands and local businesses building an online presence.
Who I Work With
SEO Services for Every Kind of Small Business
Local businesses
Shops, clinics, salons, restaurants and service providers who want more customers from Google Search and Maps.
Startups & new websites
New brands that need a solid SEO foundation from day one, with the right keywords and site structure.
Coaches & personal brands
Consultants, trainers and creators who want to be found for their expertise.
Online stores
E-commerce websites that need optimised category and product pages to win more organic sales.
Not Sure Which Service You Need?
Start with a free SEO check. I’ll look at your website and recommend the service that will make the biggest difference to your business.